Corporate Culture
Supplementary Reading
David Sherwin. Can You Say That in English?: Explaining UX Research to Clients
Paula Wellings’ "personal principles" for running client workshops.
Tomer Sharon, It’s Our Research: Getting Stakeholder Buy-in for User Experience Research Projects
The website supporting Tomer Sharon’s book of practical advice for building support for research among all types of stakeholders. Includes video interviews with an all-star cast of UX luminaries and social scientists.